Optimization of Knowledge Management to achieve Competitive advantage in the Hospitality Industry
DOI:
https://doi.org/10.58471/jecombi.v3i03.66Keywords:
Knowledge Management (KM), Competitive Advantage, Hospitality Industry, Operational Efficiency, Customer Service.Abstract
This study discusses the importance of optimizing Knowledge Management (KM) in achieving competitive advantage in the hospitality industry. The highly dynamic and competitive hospitality industry requires a careful approach in managing and utilizing knowledge effectively. The purpose of this research is to analyze how the implementation of KM strategy can improve service quality, operational efficiency, and differentiation in the hospitality industry . This research uses a qualitative approach with descriptive methods. Research findings reveal that aspects such as deep understanding of customers, strong relationships with stakeholders, accurate knowledge of products and services, and mastery of individual potential in organizations all play an important role in shaping unique experiences for customers, designing effective marketing strategies. , and create high-quality services. Through the implementation of an efficient KM system, hotels can combine this knowledge to win the competition in the dynamic hospitality industry.
References
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12. Kawiana, I. G. P., Arifin, M. S., Tulasi, D., Wibowo, T. S., & Setyawasih, R. (2023). The Effect of Work Environment, Work Stress and Work Motivation on Employee Performance in Freight Forwarding and Logistics Company. JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi), 9(4), 1317-1323.
13. King, W. R. (2009). Knowledge management and organizational learning (pp. 3-13). Springer US.
14. Labola, Y. A. (2019). Konsep Pengembangan Sumber Daya Manusia Berbasis Kompetensi, Bakat Dan Ketahanan Dalam Organisasi. Jurnal Manajemen & Kewirausahaan, 7(1), 28-35.
15. Lestari, E. R. (2019). Manajemen Inovasi: Upaya Meraih Keunggulan Kompetitif. Universitas Brawijaya Press.
16. Moleong, L. J. (2014). Metode penelitian kualitatif edisi revisi. Bandung: PT Remaja Rosdakarya.
17. Nonaka, I., & Takeuchi, H. (1995). The knowledge creating. New York, 304.
18. Oliva, F. L., Couto, M. H. G., Santos, R. F., & Bresciani, S. (2019). The integration between knowledge management and dynamic capabilities in agile organizations. Management Decision, 57(8), 1960-1979.
19. Rihardi, E. L. (2021). Pengembangan manajemen sumber daya manusia sebagai sebuah keunggulan kompetitif pada industri pariwisata dan perhotelan. Komitmen: Jurnal Ilmiah Manajemen, 2(1), 10-20.
20. Setiarso, B. (2005). Strategi pengelolaan pengetahuan (Knowledge-management) untuk meningkatkan daya saing UKM. In Proceeding, Seminar Nasional PESAT 2005. Universitas Gunadarma.
21. Shani, A., & Tesone, D. V. (2010). Have human resource information systems evolved into internal e‐commerce?. Worldwide Hospitality and Tourism Themes, 2(1), 30-48.
22. Sopandi, O. D., & Sa'ud, U. S. (2016). Implementasi knowledge management pada perguruan tinggi. Jurnal Administrasi Pendidikan, 23(2).
23. Subangun, R. (2018). Implementasi Knowledge Management Pada Kinerja Karyawan di Balai Diklat Keuangan Yogyakarta. E-Jurnal Skripsi Program Studi Teknologi Pendidikan, 7(8), 751-762.
24. Wiyasha, I. B. M. (2007). Akuntansi Manajemen untuk HOTEL dan RESTORAN.
2. Ariffin, A. A. M., Nameghi, E. N., & Zakaria, N. I. (2013). The effect of hospitableness and servicescape on guest satisfaction in the hotel industry. Canadian Journal of Administrative Sciences/Revue Canadienne des Sciences de l'Administration, 30(2), 127-137.
3. Bahrami, H., Jazani, M., & Joybar, M. (2013). A survey on the effects of knowledge management on organizational learning: A case study of banking industry. Management Science Letters, 3(12), 2877-2884.
4. Budihardjo, A. (2017). Knowledge management: Efektif berinovasi meraih sukses. Prasetiya Mulya Publishing.
5. Chaerudin, A. (2018). Manajemen pendidikan dan pelatihan SDM. CV Jejak (Jejak Publisher).
6. Davenport, T. H., De Long, D. W., & Beers, M. C. (1998). Successful knowledge management projects. MIT Sloan management review, 39(2), 43.
7. Du Plessis, M. (2007). The role of knowledge management in innovation. Journal of knowledge management, 11(4), 20-29.
8. Hasbi, A., Ab, A., & Muhammad. (2020). Pengaruh Knowledge Management terhadap Pengembangan Sumber Daya Manusia dan Kinerja Karyawan Perhotelan di Sulawesi Selatan. Journal Ilmiah Sosial dan Humaniora, 10, 199-220.
9. Honeycutt, J. (2000). Knowledge management strategies: mapping your organization's success in today's competitive marketplace. Atlantic/Little, Brown.
10. Ismiatin, H. (2018). Analisis pengaruh perkembangan industri sektor pariwisata (sub sektor perhotelan) terhadap penyerapan tenaga kerja di kota batu, jawa timur (Doctoral dissertation, UNIVERSITAS 17 AGUSTUS 1945).
11. Jett, L. G. (2010). A validation study of university level food and beverage curriculum. University of Missouri-Columbia.
12. Kawiana, I. G. P., Arifin, M. S., Tulasi, D., Wibowo, T. S., & Setyawasih, R. (2023). The Effect of Work Environment, Work Stress and Work Motivation on Employee Performance in Freight Forwarding and Logistics Company. JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi), 9(4), 1317-1323.
13. King, W. R. (2009). Knowledge management and organizational learning (pp. 3-13). Springer US.
14. Labola, Y. A. (2019). Konsep Pengembangan Sumber Daya Manusia Berbasis Kompetensi, Bakat Dan Ketahanan Dalam Organisasi. Jurnal Manajemen & Kewirausahaan, 7(1), 28-35.
15. Lestari, E. R. (2019). Manajemen Inovasi: Upaya Meraih Keunggulan Kompetitif. Universitas Brawijaya Press.
16. Moleong, L. J. (2014). Metode penelitian kualitatif edisi revisi. Bandung: PT Remaja Rosdakarya.
17. Nonaka, I., & Takeuchi, H. (1995). The knowledge creating. New York, 304.
18. Oliva, F. L., Couto, M. H. G., Santos, R. F., & Bresciani, S. (2019). The integration between knowledge management and dynamic capabilities in agile organizations. Management Decision, 57(8), 1960-1979.
19. Rihardi, E. L. (2021). Pengembangan manajemen sumber daya manusia sebagai sebuah keunggulan kompetitif pada industri pariwisata dan perhotelan. Komitmen: Jurnal Ilmiah Manajemen, 2(1), 10-20.
20. Setiarso, B. (2005). Strategi pengelolaan pengetahuan (Knowledge-management) untuk meningkatkan daya saing UKM. In Proceeding, Seminar Nasional PESAT 2005. Universitas Gunadarma.
21. Shani, A., & Tesone, D. V. (2010). Have human resource information systems evolved into internal e‐commerce?. Worldwide Hospitality and Tourism Themes, 2(1), 30-48.
22. Sopandi, O. D., & Sa'ud, U. S. (2016). Implementasi knowledge management pada perguruan tinggi. Jurnal Administrasi Pendidikan, 23(2).
23. Subangun, R. (2018). Implementasi Knowledge Management Pada Kinerja Karyawan di Balai Diklat Keuangan Yogyakarta. E-Jurnal Skripsi Program Studi Teknologi Pendidikan, 7(8), 751-762.
24. Wiyasha, I. B. M. (2007). Akuntansi Manajemen untuk HOTEL dan RESTORAN.
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Published
2023-05-30
How to Cite
Kawiana, I. G. P. . (2023). Optimization of Knowledge Management to achieve Competitive advantage in the Hospitality Industry. Journal of Economics and Business (JECOMBI), 3(03), 155–163. https://doi.org/10.58471/jecombi.v3i03.66
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